#7 → #1
Promo-code SEO: #7 to #1 for “codigo bonus betano”.
Sports betting · Brazil · “codigo bonus betano”
trivela.com.br · Betano code page: #7 (2024-06-01) → #1 (2025-04-01)
Source: Ahrefs ranking snapshots (estimates). Timing, not proof of cause; content and on-page teams worked on the same pages.
The challenge
Promo-code results pages are some of the most fought-over in Brazilian betting: the operator itself, the big affiliates and the betting sections of national news sites all compete for them. Trivela's Betano code page was #7.
What I did
Over nine months I placed 15 editorial links (verified live) from Brazilian regional news sites, including A Crítica, ND+ and Jornal Cruzeiro, to that exact page, with anchors built around the code query.
What happened
Steady gains inside the top 10 and #1 for “codigo bonus betano” by April 2025 (Ahrefs). Site-wide changes in late 2024 and Brazil's move to a licensed-only market in January 2025 were part of the picture too.
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